Case study

Passion Guitar SchoolGuitar lessons in Liège

Coaching Sébastien Hogge to build the website of his guitar school in Liège himself, with online booking and payment.

Client
Sébastien Hogge
My role
Coaching and training
Sector
Music school
Tech
WordPress
passion-guitar.com
Homepage of Passion Guitar School

The project

Passion Guitar School is the project of my cousin, Sébastien Hogge, a passionate guitarist. He wanted a simple website to present his lessons and workshops in Liège and let students sign up online.

As he didn’t have the budget for a fully custom site, we chose a coaching approach. The idea was to help him build his site step by step and give him the skills he needed to be independent.

passion-guitar.com
Homepage of Passion Guitar School
Homepage of the Passion Guitar School website

My role

For 3 months, we worked together one hour a week by video call. This regular follow-up helped him progress quickly while moving his site forward.

What we set up

  • WordPress and an adapted theme

    WordPress setup, choosing and adapting a theme, and a clear structure to present his lessons and workshops.

  • Content and pages

    I guided him to add his content, organise the pages and improve the visitor experience.

  • Online payment

    Students can book and pay directly on the site.

  • Independence

    He handles his own updates, publishes new workshops and follows his sign-ups.

Result

The Passion Guitar School website is now live and fully operational.

My cousin now manages his site with confidence and keeps growing his business without depending on an outside provider. Rather than delivering a turnkey site, I passed on concrete, practical skills.

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